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The 123 Most Affordable MBA Marketing Online Programs

Rankings of MBA marketing online programsAn MBA marketing online degree is the best way to land a competitive industry career. Marketing management job salaries average at around $141,000 a year. With only a 10 percent projected rate of growth over the next ten years, managers, sales reps, and research analysts need a master’s degree to stay ahead of the game and earn today’s top salaries.

Marketing can be translated to anything from the analysis of statistical data associated with organizations to customer service or sales management. MBA marketing online degrees offer foundational knowledge in all areas of business studies, marking graduates as more valuable to companies that seek employees with diverse skill sets. Another upside to the MBA marketing online program? These programs are designed for working adult students who require flexible scheduling, customizable curricula, and networking opportunities, often on a global scale! The downside? Online marketing degrees can cost a small fortune. With differences in tuition of up to $116,560 between the cheapest and most expensive programs, it pays to get educated before you enroll.

Below is a “Best Buy” list, revealing the most affordable options in the United States. GetEducated has surveyed 196 accredited MBA marketing online programs from 186 schools, providing links to high-caliber education at a community college price. Take the time to become informed before taking the next step in your career.

ARTICLE NAVIGATION: Rankings Table | Career Guide

Average Cost (In-state): ~$31,900
Least Expensive: Fayetteville State University ~$9,026.24
Most Expensive: University of North Carolina at Chapel Hill ~$125,589

Our data-driven research creates a truly reliable system of scientific rankings. There are no fancy formulas here. We meticulously calculate total full-time tuition—including any fees—for the most accurate total cost. Our rankings cannot be bought, and therefore factually showcase the cheapest MBA marketing online programs. The online MBA degrees listed above the gray dividing line are official 2022 “Best Buys” and cost less than the national average.

Most Affordable MBA Marketing Online

WGU’s master’s degree in marketing offers two specialized tracks. The digital marketing track prepares creative marketers to develop and execute campaigns through social media, email, digital ads, and other types of content marketing. The marketing analytics track prepares technical marketers to analyze and improve SEO, e-commerce, and marketing strategy. Both…
Winthrop University's online Master of Business Administration (MBA) program offers a concentration in Marketing. This program develops knowledge of global competitiveness, e-commerce, business plan writing, buyer behavior, marketing research and other marketing topics. Many graduates go on to work for organizations such as advertising agencies and corporate marketing departments. Experience…
With Ohio University's online MBA with a Strategic Selling and Sales Leadership concentration, you'll graduate prepared to manage sales teams, strategically handle accounts, use analytics to inform your decision-making and employ various selling methodologies. Learn how to build and develop effective relationships at customer interface, understand the scientific principles and…
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RankSchool / DegreeStatePriceNote
1
Fayetteville State University
(NC)
$9,026.24
$21,122.24
In-State
Out-of-State
2
The University of Texas Permian Basin
(TX)
$11,747.67
All Students
3
Fort Hays State University
(KS)
$11,900.00
All Students
4
Emporia State University
(KS)
$11,979.00
All Students
5
University of the Cumberlands
(KY)
$12,055.00
All Students
6
Southeastern Oklahoma State University
(OK)
$12,132.00
All Students
7
University of Nebraska at Kearney
(NE)
$12,135.25
$18,372.25
In-State
Out-of-State
8
Northwest Missouri State University
(MO)
$12,300.00
All Students
9
Longwood University
(VA)
$12,338.00
$12,648.00
In-State
Out-of-State
10
Louisiana State University-Shreveport
(LA)
$12,474.00
All Students
11
Fitchburg State University
(MA)
$12,510.00
All Students
12
Lamar University
(TX)
$12,626.00
All Students
13
University of Louisiana at Lafayette
(LA)
$12,800.04
All Students
14
Arkansas Tech University
(AR)
$12,860.10
$22,784.85
In-State
Out-of-State
15
Chadron State College
(NE)
$13,680.00
All Students
16
Clayton State University
(GA)
$13,933.00
All Students
17
University of Houston-Victoria
(TX)
$14,084.16
$26,324.16
In-State
Out-of-State
18
University of West Alabama
(AL)
$14,472.00
All Students
19
Texas A & M University - Commerce
(TX)
$14,744.00
$26,984.00
In-State
Out-of-State
20
University of Sioux Falls
(SD)
$15,045.00
All Students
21
Wichita State University
(KS)
$15,335.28
All Students
22
Indiana Institute of Technology
(IN)
$15,525.00
All Students
23
American Public University System
(WV)
$15,625.00
$10,100.00
In-State/Out-of-State
Military
24
South College
(TN)
$16,000.00
All Students
25
Southern Utah University
(UT)
$16,005.00
All Students
26
Youngstown State University
(OH)
$16,216.00
$16,666.00
In-State
Out-of-State
27
University of South Dakota
(SD)
$16,936.20
All Students
28
The University of Texas Rio Grande Valley
(TX)
$17,049.92
All Students
29
Trine University
(IN)
$17,250.00
All Students
30
University of North Texas
(TX)
$17,327.20
$19,026.76
In-State
Out-of-State
31
Murray State University
(KY)
$17,640.00
All Students
32
Ball State University
(IN)
$17,720.00
$24,815.00
In-State
Out-of-State
33
University of the Potomac
(DC)
$17,750.00
All Students
34
Campbellsville University
(KY)
$17,844.00
All Students
35
University of North Alabama
(AL)
$17,850.00
All Students
36
Mount Vernon Nazarene University
(OH)
$17,928.00
All Students
37
University of Wisconsin-Parkside
(WI)
$18,000.00
All Students
38
University of North Carolina-Wilmington
(NC)
$18,113.40
$45,771.48
In-State
Out-of-State
39
Touro University Worldwide
(CA)
$18,200.00
All Students
40
Wilmington University
(DE)
$18,220.00
All Students
41
Lindenwood University
(MO)
$18,440.00
All Students
42
University of Central Missouri
(MO)
$18,540.00
All Students
43
Southern New Hampshire University
(NH)
$18,960.00
$14,250.00
In-State/Out-of-State
Military
44
Lincoln Memorial University
(TN)
$19,320.00
All Students
45
University of North Carolina at Greensboro
(NC)
$19,377.80
$29,815.80
In-State
Out-of-State
46
St. Thomas University
(FL)
$19,440.00
All Students
47
Southern Oregon University
(OR)
$19,500.00
All Students
48
Post University
(CT)
$19,640.00
All Students
49
University of Massachusetts-Lowell
(MA)
$19,770.00
All Students
50
Carson-Newman University
(TN)
$19,800.00
All Students
50
Barry University
(FL)
$19,800.00
All Students
52
University of Saint Mary
(KS)
$19,935.00
All Students
53
West Texas A & M University
(TX)
$20,122.45
$35,887.78
In-State
Out-of-State
54
Ohio Christian University
(OH)
$20,440.00
$10,360.00
In-State/Out-of-State
Military
55
Waynesburg University
(PA)
$20,550.00
All Students
56
Claflin University
(SC)
$21,048.00
All Students
57
Oklahoma Christian University
(OK)
$21,205.00
All Students
58
Oklahoma Wesleyan University
(OK)
$21,530.00
All Students
59
McKendree University
(IL)
$21,575.00
All Students
60
John Brown University
(AR)
$21,600.00
All Students
61
Bryan College
(TN)
$21,930.00
All Students
62
East Tennessee State University
(TN)
$21,960.00
$27,540.00
In-State
Out-of-State
63
Houston Christian University
(TX)
$22,060.00
All Students
64
University of Illinois at Urbana-Champaign
(IL)
$22,104.00
All Students
65
University of the Southwest
(NM)
$22,500.00
All Students
66
Park University
(MO)
$22,895.00
All Students
67
Bellevue University
(NE)
$23,060.00
All Students
68
Rivier University
(NH)
$23,119.00
All Students
69
King University
(TN)
$23,155.00
All Students
70
Caldwell University
(NJ)
$23,215.00
All Students
71
University of Wisconsin-Whitewater
(WI)
$23,472.00
All Students
72
Southern Adventist University
(TN)
$23,760.00
All Students
73
Salem University
(WV)
$23,800.00
$18,220.00
In-State/Out-of-State
Military
74
Cambridge College
(MA)
$23,913.00
All Students
75
New England College
(NH)
$23,960.00
All Students
76
Wright State University
(OH)
$24,255.00
$39,600.00
In-State
Out-of-State
77
Hope International University
(CA)
$24,300.00
All Students
78
University of Toledo
(OH)
$24,376.82
$24,541.82
In-State
Out-of-State
79
Cumberland University
(TN)
$24,385.00
All Students
80
Westcliff University
(CA)
$24,400.00
All Students
81
Union University
(TN)
$24,444.00
All Students
82
University of Massachusetts Global
(CA)
$24,480.00
$14,400.00
In-State/Out-of-State
Military
83
Florida National University
(FL)
$25,040.00
$9,740.00
In-State/Out-of-State
Military
84
Anderson University - SC
(SC)
$25,075.00
All Students
85
Saint Leo University
(FL)
$25,260.00
All Students
86
Saint Ambrose University
(IA)
$25,632.00
All Students
87
Anderson University - IN
(IN)
$25,775.00
All Students
88
National American University
(SD)
$25,825.00
$12,525.00
In-State/Out-of-State
Military
89
Tiffin University
(OH)
$26,000.00
All Students
90
Messiah University
(PA)
$26,100.00
All Students
91
Lasell University
(MA)
$26,292.00
All Students
92
Abilene Christian University
(TX)
$26,352.00
All Students
93
St. Bonaventure University
(NY)
$26,367.00
All Students
94
Liberty University
(VA)
$26,770.00
$12,475.00
In-State/Out-of-State
Military
95
Averett University
(VA)
$26,925.00
All Students
96
Central Michigan University
(MI)
$27,050.00
$25,250.00
In-State/Out-of-State
Military
97
Elmhurst University
(IL)
$27,150.00
All Students
98
Walsh University
(OH)
$27,255.00
All Students
99
La Salle University
(PA)
$27,310.00
All Students
100
Assumption University
(MA)
$27,712.00
All Students
101
Lynn University
(FL)
$27,750.00
All Students
102
Thomas Edison State University
(NJ)
$28,144.00
All Students
103
University of Colorado Denver
(CO)
$28,170.00
$32,895.00
In-State
Out-of-State
104
Azusa Pacific University
(CA)
$28,324.00
All Students
105
Concordia University Wisconsin & Ann Arbor
(WI)
$28,373.00
All Students
106
University of Michigan-Flint
(MI)
$28,405.25
$35,170.25
In-State
Out-of-State
107
University of Colorado - Colorado Springs
(CO)
$28,780.00
$33,968.00
In-State
Out-of-State
108
Winthrop University
(SC)
$29,080.00
All Students
109
University of Hartford
(CT)
$29,424.00
All Students
110
Mercer University
(GA)
$29,580.00
All Students
111
Morgan State University
(MD)
$30,000.00
All Students
112
Florida State University
(FL)
$30,427.02
$31,599.36
In-State
Out-of-State
113
Campbell University
(NC)
$30,430.00
All Students
114
Russell Sage College
(NY)
$30,450.00
All Students
115
University of La Verne
(CA)
$30,520.00
All Students
116
Notre Dame de Namur University
(CA)
$30,600.00
All Students
117
Washington State University
(WA)
$30,780.00
All Students
118
The University of Texas at Tyler
(TX)
$30,819.60
All Students
119
University of Nebraska-Lincoln
(NE)
$31,200.00
All Students
120
Maryville University
(MO)
$31,221.00
All Students
121
Regent University
(VA)
$31,600.00
$13,750.00
In-State/Out-of-State
Military
122
Saint Francis University
(PA)
$31,695.00
All Students
123
DeSales University
(PA)
$31,800.00
All Students
NOTE: The following schools did not make our Best Buy ranking but are also great online options.
School / DegreeStatePriceNote
Florida Atlantic University
(FL)
$32,000.00
All Students
National University
(CA)
$32,180.00
All Students
Florida Institute of Technology
(FL)
$32,256.00
$29,030.40
In-State/Out-of-State
Military
University of Redlands
(CA)
$32,466.00
All Students
Webster University
(MO)
$32,860.00
$16,060.00
In-State/Out-of-State
Military
University of La Verne
(CA)
$33,280.00
All Students
University of Baltimore
(MD)
$34,480.00
All Students
Endicott College
(MA)
$34,486.00
All Students
Montclair State University
(NJ)
$34,775.13
All Students
Concordia University - Chicago
(IL)
$34,800.00
All Students
Brenau University
(GA)
$35,025.00
All Students
Monroe University
(NY)
$35,048.00
All Students
Mercy College
(NY)
$35,656.00
All Students
The University of Texas at Dallas
(TX)
$35,918.00
$64,939.00
In-State
Out-of-State
Ohio University
(OH)
$36,120.00
$36,785.00
In-State
Out-of-State
Davenport University
(MI)
$36,674.00
All Students
Dominican University
(IL)
$37,116.00
All Students
Roosevelt University
(IL)
$37,404.00
All Students
University of Cincinnati
(OH)
$38,000.00
$38,570.00
In-State
Out-of-State
Regis University
(CO)
$38,198.00
All Students
Centenary University
(NJ)
$38,221.00
All Students
Alliance University
Master of Business Administration / Marketing 14
(NY)
$38,590.00
All Students
University of New Hampshire
(NH)
$38,925.00
$44,205.00
In-State
Out-of-State
Nova Southeastern University
(FL)
$38,952.00
All Students
Oregon State University
(OR)
$39,410.00
All Students
Loyola University Maryland
(MD)
$40,170.00
All Students
Dallas Baptist University
(TX)
$40,244.00
All Students
Saint Joseph's University
(PA)
$41,040.00
All Students
University of Massachusetts-Amherst
(MA)
$41,257.00
All Students
Florida International University
(FL)
$42,000.00
All Students
St. Thomas Aquinas College
(NY)
$42,240.00
All Students
City University of Seattle
(WA)
$43,200.00
All Students
Molloy University
(NY)
$43,835.00
All Students
Lehigh University
(PA)
$44,055.00
All Students
Rutgers University
(NJ)
$46,988.00
$73,232.00
In-State
Out-of-State
University of Dallas
(TX)
$49,010.00
All Students
Golden Gate University
(CA)
$49,575.00
$21,900.00
In-State/Out-of-State
Military
St. John's University
(NY)
$50,660.00
All Students
Baylor University
(TX)
$51,864.00
All Students
New Jersey Institute of Technology
(NJ)
$51,936.00
All Students
University of Arizona
(AZ)
$52,315.00
All Students
Pace University
(NY)
$53,865.00
All Students
Benedictine University
(IL)
$53,905.00
All Students
Seton Hall University
(NJ)
$54,000.00
All Students
Worcester Polytechnic Institute
(MA)
$57,960.00
All Students
University of Connecticut
(CT)
$59,850.00
All Students
Temple University
(PA)
$62,561.00
All Students
Bentley University
(MA)
$63,300.00
All Students
University of Alabama at Birmingham
(AL)
$63,518.00
All Students
Drexel University
(PA)
$63,994.00
$48,020.00
In-State/Out-of-State
Military
Villanova University
(PA)
$67,882.00
All Students
Indiana University Online
(IN)
$78,246.00
All Students
Northeastern University
(MA)
$82,000.00
All Students
University of Denver
(CO)
$82,980.00
All Students
Santa Clara University
(CA)
$83,860.00
All Students
American University
(DC)
$86,976.00
All Students
Babson College
(MA)
$89,550.00
All Students
Johns Hopkins University
(MD)
$89,600.00
All Students
University of Maryland-College Park
(MD)
$91,746.00
All Students
Syracuse University
(NY)
$93,636.00
All Students
Pepperdine University
(CA)
$99,840.00
All Students
University of North Carolina at Chapel Hill
(NC)
$125,589.00
All Students

Accreditation & Program Notes

To qualify for a ranking, a program must be regionally accredited. Additional programmatic accreditation is noted in the rank table.

14 Options for this program have changed since publication.
AACSB  AACSB International
IACBE  International Assembly for Collegiate Business Education
ACBSP  Accreditation Council for Business Schools and Programs

Rankings Note

These online college rankings are based on a GetEducated Winter 2021 review of regionally accredited MBA marketing online programs. Total cost includes full-time tuition and fees and was valid at the time of collection and specific to the online learning program. School profiles for the online MBA degrees in our directory may reflect a slightly different cost based on different editorial update schedules.

The published cost is an estimated sticker price for the entire online degree including fees. Actual costs may vary by student. Factors such as transfer credits, prerequisite courses, professional licensing and financial aid availability will affect final cost.

Editorial Note

Online schools do NOT pay to be included in any GetEducated online degree ranking. These rankings are editorially independent, open to any regionally accredited or candidate college that offers an MBA that is available at least 80 percent through online learning and that is open to enrollment by the public. If your online college is regionally accredited and not currently reviewed by GetEducated, please contact us for inclusion.

These rankings of the cheapest online schools for an MBA may NOT be re-posted online or reprinted in any format without a license from GetEducated ®. Consumer finance bloggers and writers can contact our editors for a free custom article on the best MBA marketing online options for use on your website. Our mission: Help consumers GetEducated ® about the best online colleges for cost and credibility.

Career Guide: MBA Marketing Online

Are you currently working in marketing or business and want to expand your opportunities? Do you want to learn leadership and management skills while increasing your knowledge for marketing? Then one of these MBA marketing online degrees could be the right choice.

What to Expect from an MBA in Marketing

Marketing is essentially the practice of planning and implementing different activities that bring buyers and sellers together. It is the process that helps sell and promote a service or product, helping to bring the right customer to the right organization. Marketing is different than advertising, although they share similarities. Marketing is a long-term process that includes research, development, planning, and execution. Advertising is usually classified as short-term efforts, such as television commercials or billboards. Advertising, therefore, is a part of the larger marketing effort.

To work in marketing, you need many different qualities and characteristics. It helps to have an analytical mind, while also having strong creativity. Communication is essential, while you also need the ability to stay organized and stick to budgets and schedules. It helps if these come naturally, but they can be developed through training and education.

Classes in these MBA marketing online programs, as in all MBA programs, are divided into a core section, which covers general business and management issues, as well as concentration or specialty classes. In this case, the speciality is marketing.

Core classes will discuss a variety of topics, including accounting, organizational strategies, management information systems, and economics. All of these courses, regardless of the program, are designed to enhance your understanding of business and management and allow you to work in any industry or area.

The marketing classes will be more focused, detailing the principles of advertising, promotions, public relations, and marketing campaigns. Again, classes will vary within your chosen MBA marketing online degree, but you may encounter courses that include data analysis in marketing, international advertising, promotions selection, and marketing principles in the 21st century.

Potential Careers for Marketing MBA Graduates

Marketing Manager

  • Salary: $141,490
  • Education: Bachelor’s degree
  • Experience: Some experience required

These are the professionals who guide the advertising, promotional, and larger marketing efforts of a company. They usually work with department heads to discuss company goals and create plans for marketing, including the selection of advertising media and promotional campaigns. They will also lead teams of marketing professionals, so management and leadership skills, honed in an MBA marketing online program, will be crucial.

These are some of the highest-paid professionals in the market. The median salary is already high, but if you work your way to the top 10%, you can expect a salary over $208,000 a year. The job outlook is also strong, as this position is expected to grow 10% between 2020 and 2030.

Public Relations Manager

  • Salary: $118,430
  • Education: Bachelor’s
  • Experience: Over five years

While they are not involved in “marketing,” at least not in a direct sense, public relations managers plan and direct the creation of materials and efforts that enhance the public perception of an organization. Many of the skills learned during an MBA marketing online will be applied to this career, including effective outward communication and internal leadership. PR managers even assist in advertising and promotional efforts, so a marketing education is clearly a useful path.

A strong public image is important to organizations of all types, so these professionals are also well paid. The top 10% in this career also earn over $208,000, making this a lucrative area for MBA graduates. For companies and non-profits, the importance of maintaining a positive public image will be crucial in the future, so this career is expected to grow by 13% between 2020 and 2030.

Requirements for Working in Marketing Management

One of the advantages to these careers is that you won’t need legally-mandated licensing to work in marketing, public relations, or management. Unlike a doctor, a lawyer, or a public accountant, you won’t be required to complete licensing on a routine basis.

Certifications, while not required, can boost your career. For example, a public relations manager could complete certification through the Public Relations Society of America or the International Association of Business Communicators. Certifications through these respected groups enhance your understanding of PR issues and make you a more attractive job candidate.

To work in management positions, which is usually the goal for MBA marketing online graduates, you’ll need experience. Your education, of course, is a great start. But to work in management, regardless of the industry, department, or organization, you’ll likely need direct experience. A marketing manager, for example, should have experience working as a sales agent, marketing analyst, or advertising agent. Once you have this experience combined with your education, you’ll be prepared for the top careers in the exciting, fast-paced marketing industry.